{"id":25344,"date":"2019-11-19T11:30:16","date_gmt":"2019-11-19T10:30:16","guid":{"rendered":"https:\/\/www.gruppoigd.it\/?p=25344"},"modified":"2020-01-08T11:16:42","modified_gmt":"2020-01-08T10:16:42","slug":"retail-news-of-the-first-nine-months-of-2019","status":"publish","type":"post","link":"https:\/\/www.gruppoigd.it\/en\/retail-news-of-the-first-nine-months-of-2019\/","title":{"rendered":"Retail news of the first nine months of 2019"},"content":{"rendered":"<h3><strong>Notorious Cinemas \u2013 The Experience: a new pearl is added to Centro Sarca\u2019s retail offering\u00a0 <\/strong><\/h3>\n<p>Thanks to the steps taken directly by IGD, who was strongly committed to the requalification of the multiplex cinema in Milan\u2019s <a href=\"https:\/\/www.gruppoigd.it\/en\/immobile\/centro-sarca\/\">CentroSarca<\/a>, on 19 September the doors of the \u201cNotorious Cinemas \u2013 The experience\u201d were opened. A space covering more than 5 thousand square meters with 10 cinemas and various lounge areas.<\/p>\n<p>The format possesses two key characteristics: <strong>innovative, as well as sustainable.<\/strong><\/p>\n<p>The new entertainment experience provided by the multiplex leverages, in fact, on the use of <strong>advanced audio-video standards<\/strong>; one of the cinemas is also equipped with IMAX technology, an advanced digital system which reproduces sound with great clarity and depth. Ticketing is completely automated and computerized.<\/p>\n<p>IGD also wanted to give a <strong>sustainable footprint <\/strong>to this new entertainment concept, choosing materials with a low environmental impact, consistent with the entire property: CentroSarca is ISO 14001 and BREEAM-In-Use certified. As for Food &amp; Beverages, the new multiplex also features a vast range of healthy, high quality products with eco-friendly packaging.<\/p>\n<p>&nbsp;<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-25344 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-300x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-300x225.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-768x576.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-1024x768.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-550x413.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-53x40.jpg 53w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-893x670.jpg 893w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-460x345.jpg 460w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3-640x480.jpg 640w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-3.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-300x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-300x225.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-768x576.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-1024x768.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-550x413.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-53x40.jpg 53w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-893x670.jpg 893w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-460x345.jpg 460w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-640x480.jpg 640w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-300x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-300x225.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-768x576.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-1024x768.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-550x413.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-53x40.jpg 53w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-893x670.jpg 893w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-460x345.jpg 460w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4-640x480.jpg 640w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/sito-4.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>The restyling work has been completed and Centro Casilino in Rome new provides a completely transformed shopping and leisure time experience <\/strong><\/h3>\n<p>The work that took nearly one year \u2013 as well as an investment by IGD of \u20ac3.7 million \u2013 made it possible to <strong>radically rethink the role of the <a href=\"https:\/\/www.gruppoigd.it\/en\/immobile\/centro-casilino\/\">Casilno shopping center <\/a><\/strong>found in Rome along the historic via Casilina. The property, part of IGD\u2019s portfolio since 2002 and, therefore, conceived originally to meet basic grocery shopping needs, was <strong>transformed <\/strong>into a place that provides a <strong>real shopping and leisure time experience<\/strong>.<\/p>\n<p>The architectural design reflects its location and recalls <strong>Ancient Rome<\/strong>, while the choice of materials and systems reflects the new <strong>eco sustainable awareness<\/strong>.<\/p>\n<p>The shopping center, therefore, underwent a total rebranding. As is typical of IGD\u2019s way of doing things, namely paying careful attention to <strong>enhancing local resources<\/strong>, the new logo was developed with the support of students from a graphic design institute in Rome.<\/p>\n<p>A lot of effort was also put into developing a <strong>compelling retail offering<\/strong>, which combines international brands with top notch domestic and local retailers.<\/p>\n<p>During the three day celebration of the totally transformed center, held from the 25th to the 27th of October, an <strong>11.4% increase in footfalls<\/strong> was recorded which confirms the interest in and appeal of the new format, but also bodes well for the future of the retailers\u2019 sales.<\/p>\n<p>&nbsp;<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-2 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-2 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-2' class='gallery galleryid-25344 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-300x200.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-768x512.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-1024x683.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-550x367.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-60x40.jpg 60w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-1005x670.jpg 1005w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-518x345.jpg 518w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328-720x480.jpg 720w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2328.jpg 1920w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"150\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-300x150.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-300x150.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-768x383.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-1024x511.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-550x274.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-80x40.jpg 80w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-1344x670.jpg 1344w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-540x269.jpg 540w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino-963x480.jpg 963w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/evento_casilino.jpg 1905w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-300x200.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-768x512.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-1024x683.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-550x367.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-60x40.jpg 60w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-1005x670.jpg 1005w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-518x345.jpg 518w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400-720x480.jpg 720w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/10\/DSC2400.jpg 1920w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<h3><strong>The success of \u201cIl Grande Concorso\u201d, launched in 25 shopping centers, marks a pivot in IGD\u2019s way of doing marketing<\/strong><\/h3>\n<p>For three weeks, between the 9th and 29th of September, a <strong>new wide-ranging initiative<\/strong> was held in 25 of IGD\u2019s shopping centers <strong>throughout Italy<\/strong>. The response received confirms the validity of the choice to move forward with <strong>one big event<\/strong> that embraced the entire Italian network: around 100 thousand people who made purchases of more than 10 euros, in fact, participated in the sweepstakes for a total of around 900 thousand tickets l.<\/p>\n<p>The \u201cGrande Concorso\u201d, a project developed solely by IGD Siiq, could count on around \u20ac480 thousand in prizes thanks also to the collaboration of important retail brands. In addition to the prizes of the big brands, it was also possible to win gift certificates, cruises and a jeep.<\/p>\n<p><em>\u201cHaving a single, coordinated initiative made it possible to achieve interesting numbers, satisfy visitors, as well as the mall retailers<\/em>\u2013 stated Francesco Soldi, IGD\u2019s marketing director. <em>\u201cThe path undertaken will continue, with another edition of the initiative to be held between 13 \u2013 17 January 2020.\u201d<\/em><\/p>\n<p>&nbsp;<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-3 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-3 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-3 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-3 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-3' class='gallery galleryid-25344 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"144\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-300x144.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-300x144.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-768x370.jpg 768w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-1024x493.jpg 1024w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-550x265.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-83x40.jpg 83w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-1392x670.jpg 1392w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-540x260.jpg 540w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/Visual-998x480.jpg 998w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"133\" src=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo-300x133.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo-300x133.jpg 300w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo-550x243.jpg 550w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo-90x40.jpg 90w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo-540x239.jpg 540w, https:\/\/www.gruppoigd.it\/wp-content\/uploads\/2019\/09\/logo.jpg 696w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl>\n\t\t\t<br style='clear: both' \/>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Notorious Cinemas \u2013 The Experience: a new pearl is added to Centro Sarca\u2019s retail offering.<\/p>\n<p>The restyling work has been completed and Centro Casilino in Rome new provides a completely transformed shopping and leisure time experience.<\/p>\n<p>The success of \u201cIl Grande Concorso\u201d, launched in 25 shopping centers, marks a pivot in IGD\u2019s way of doing marketing.<\/p>\n","protected":false},"author":5,"featured_media":24276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[247],"tags":[],"class_list":["post-25344","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-news-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/posts\/25344","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/comments?post=25344"}],"version-history":[{"count":3,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/posts\/25344\/revisions"}],"predecessor-version":[{"id":26140,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/posts\/25344\/revisions\/26140"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/media\/24276"}],"wp:attachment":[{"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/media?parent=25344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/categories?post=25344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gruppoigd.it\/en\/wp-json\/wp\/v2\/tags?post=25344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}